CURRICULUM

Education for today’s social entrepreneurs.

Covering all the critical topics for a startup, SEA Change uniquely examines these areas through the dual lenses of financial sustainability AND social impact.

 
 
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3 reasons why this isn’t an average accelerator

 

Size doesn’t matter

Your impact matters. Period. Every venture is valued equally – regardless of size, ability to scale, or potential impact.

Industry doesn’t matter

Got a food biz? A tech solution? A community project? We can’t wait to hear about it! Our curriculum works for every industry.

Legal structure doesn’t matter

For-profit, nonprofit, B Corp, or not sure yet? You’re all welcome here (and we’ll help you figure it out).

Covering all the critical topics for a startup

If your business is somewhere between a fleshed-out idea and a 5-years-old business, this will help you move forward further, faster.

 
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    • Define Iteration and understand the importance of iteration throughout this process.

    • Identify clearly the problem you are trying to solve.

    • Complete your Value, Vision, and Mission Statements.

    • Understand how these will be used to drive sustainability and social impact.

Mission, Vision, & Values

  • Define Iteration and understand the importance of iteration throughout this process.

  • Identify clearly the problem you are trying to solve.

  • Complete your Value, Vision, and Mission Statements.

  • Understand how these will be used to drive sustainability and social impact.

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    • Characterize customer segments and profiles.

    • Determine target customers.

    • Complete Customer Research (conversations with customers).

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Customer Discovery

  • Characterize customer segments and profiles.

  • Determine target customers.

  • Complete Customer Research (conversations with customers).

 

Business Model Design

  • Understand various Business Models, and determine which is right for you.

  • Learn about the types of businesses on the Do Good Scale.

  • Complete the Business Model Canvas for Social Enterprise.

  • Understand the Lean and MVP methodologies for entrepreneurship.

  • Determine What You Need To Know.

  • Make an MVP plan and execute that plan.

  • Understand how and when to iterate within your business model.

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Financial Modeling

  • Comprehend foundational concepts of operational finance.

  • Understand Income statements, Balance sheets and Profit/Loss statements.

  • Create a Financial Model and Cash Flow Forecast to determine financial sustainability.

  • Determine Financial Key Performance Indicators (KPIs).

  • Strategize around financial partnerships.

  • Connect business decisions to your financial model (staffing, purchasing, etc.).

  • Understand how and when to iterate within your financial model.

 
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Raising Funds

  • Understand a variety of fundraising strategies.

  • Assess the spectrum of potential funding sources and identify ideal sources for your venture.

  • Discuss ethics of Social Venture Fundraising.

  • Identify potential funding sources to meet your financial and impact goals.

  • Create a fundraising plan.

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Measuring, Monitoring & Communicating Impact

  • Identify measurable social impact and relevant Key Performance Indicators (KPIs).

  • Determine methodologies to track and monitor performance towards KPIs.

  • Understand how and when to iterate within your impact model.

 
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Business Planning

  • Understand multiple methodologies for completing a business plan.

  • Determine necessary components of your business plan.

  • Create outlines of applicable sections to better understand your path.

  • Identify goals and strategies for the upcoming 12 months.

  • Understand how and when to iterate your business plan.

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Creating Partnerships

  • Understand what partnerships will be needed as you move forward (hint - you’ll need more than you think!).

  • Identify the benefits and challenges associated with each type of partnership.

  • Learn how to build partnerships and create a partnership plan.

 
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Marketing | Sales | Branding

  • Creating and owning your brand personality and values.

  • Finding and serving your tribes.

  • Simplifying what you do.

  • Taking customers on a journey.

Pitching Your Idea | Storytelling

  • Understand the components of impactful storytelling.

  • Prepare engaging calls-to-action.

  • Identify the most relevant components of your venture’s story.

  • Outline an effective pitch for your venture.  

 
 

You don’t have to choose between purpose and profit. Do both!

Our 14-module curriculum ensures entrepreneurs not only build successful businesses, but also drive meaningful, positive change in their communities.

 
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Ready to dive in?!

Learn at your own pace online

Enroll in any (or all) of the 14-courses and get feedback on your homework from our team of experts.

Apply for one of our
free cohorts

A 16-week training program for entrepreneurs in Central Ohio, Colorado, Northeast Ohio, & North Carolina!

Attend an upcoming pitch event

Discover new purpose-driven businesses to follow, and celebrate businesses that do good!